Eric Eisenstein

Eric Eisenstein
  • Full-Time Lecturer of Marketing
  • Senior Fellow of Analytics at Wharton (WAIAI)

Contact Information

  • office Address:

    717 Jon M. Huntsman Hall
    3730 Walnut Street
    University of Pennsylvania
    Philadelphia, PA 19104

Overview

Eric Eisenstein is a Lecturer in Marketing and Senior Fellow in Analytics at the Wharton School.  Prior to Wharton, Eric served as the Director of the MS in Business Analytics and a professor in the Department of Statistics, Operations, and Data Science at the Fox School of Business, Temple University, and he was a professor at the Johnson School of Management at Cornell University.

Eric’s teaching is at the intersection of analytics, data science, strategy, and marketing.  In his research, he investigates the psychology of expertise, how to improve decision making, and strategic analytics.  Eric’s research has been published in outlets including the Journal of Marketing Research, the Journal of Business Research, Computers and Operations Research, and he helped to author an introductory statistics text.

Eric was an Associate at Oliver Wyman where he focused on the financial services and telecommunications industries.  He is currently Chair of the Board of Directors for the Visiting Nurses Association of Greater Philadelphia.  Eric helped to found a 1,000+ member social and community service organization, negotiated and obtained over $5 million/year in funding for a student community; he has tutored in numerous contexts, chaired an exploratory committee to found a charter school, and has consulted for charities ranging in size from $5 to $40 million and for numerous private firms.

Eric earned his Ph.D. in Applied Economics (Marketing) and an M.A. in Statistics at the Wharton School of Business, University of Pennsylvania.  He also graduated from the Jerome Fisher Management and Technology dual degree program at the University of Pennsylvania, where he concurrently earned a B.S. in Economics from Wharton and a B.S. in Computer Systems Engineering from the School of Engineering and Applied Science.

For more information please visit Eric’s personal webpage.

Continue Reading

Knowledge at Wharton

Can Hedging Make You a Better Communicator?

Hedging can make us less persuasive, but new research from Wharton’s Jonah Berger shows how communicators can use hedging to their advantage.Read More

Knowledge @ Wharton - 7/13/2026
How Fiscal Policy Moves Financial Markets

Wharton's Courtney Wiegand explains how financial markets respond to different stages of the congressional budget process.Read More

Knowledge @ Wharton - 7/13/2026
Why Big Companies Are Rethinking How They Work With Startups

Professor Serguei Netessine explains how corporate venturing is evolving beyond traditional venture capital.Read More

Knowledge @ Wharton - 7/10/2026